Public Relations Showcase
We've secured thousands of media placements for our clients nationally and locally in television, magazines, online and newspapers. Here are a few examples:
Awards
Silver Anvil Award
NewsMark, Inc. founder Gigi Lubin's team won the prestigious Silver Anvil Award for Consumer Products on behalf of First Alert. Her NewsMark team carries on the award-winning tradition.
The Public Relations Society of America (PRSA) Silver Anvil Awards for the Consumer Products category includes programs designed to introduce new products or promote existing products to a consumer audience.
Television
KING TV (NBC) in Seattle
(International Home & Housewares Show In-Studio Media Tour)
Consumer expert Steve Filmer features new products from the Chicago-based International Home & Housewares Show. Similar in-studio segments air in 10 Top-20 markets. Steve is a former consumer correspondent for Good Morning America.
ABC7 Chicago, "Hungry Hound"
Spokesperson Gigi Lubin talks about Fisher Nuts and parent company JBSS's new facility in a "Hungry Hound" news feature on WLS-TV (ABC), Chicago.
Fox5 Las Vegas, Simple Solutions with Gigi Lubin
In an in-studio segment, lifestyle expert Gigi Lubin demos simple solutions using common household products.
NBC's Today Show
First Alert's new safety products featured on NBC's Today Show including demonstration of new fire extinguishing technology.
Superstation WGN-TV Cover Story
"Mirror, Mirror on the Wall, Who is the Fairest Candidate of Them All?"
NBC 5 Chicago (WMAQ)
WMAQ-TV's Weekend Web segment features Newsmark, Inc.'s Gigi Lubin, as First Alert spokesperson, introducing new wireless safety technology.
Magazines
Real Simple Magazine
New Scrub 'n Flush Disposable Toilet Brush featured in Real Simple "Housekeeping Helpers" section.
Parents Magazine
Tundra Fire Extinguishing Spray featured in Parents Magazine.
Parade Magazine
Talk To Me Treatball and Pet Tag featured in Parade Magazine under "Bazaar For Better Living" section.
Online
Parade.com
The Gateway - Part of a placement made on Parade.com for The Gateway.
Newspapers
USA Today
USA Today Snapshot in the Life section, from survey conducted on behalf of client Fisher Nuts.
Chicago Tribune
Of the thousands of products being introduced at the International Home & Housewares Show, First Alert Tundra Fire Extinguishing Spray is one of three featured in the Chicago Tribune on the opening day of the Show.
Crain's Chicago Business
New Fisher Fusions Snack Line featured in Crain's Chicago Business.
Wall Street Journal
Wall Street Journal featured the new Scrub 'n Flush Disposable Toilet Brush when covering exciting new products at the International Home & Housewares Show.