NewsMark, Inc., led by former television news reporter Gigi Lubin, is a bespoke, boutique, Chicago-based, award-winning marketing communications company. For more than 20 years, we have secured visibility through earned media and media relations for our clients with amazing results in not only Chicago, but throughout the world. We offer a full range of services to clients without breaking the bank.
What is special about NewsMark, Inc.?
We know how to find the sweet spot between what clients want and what the media requires to create news stories that impact in television, print, online, or on the air. We bring experienced partners on a per-project basis, saving our clients money while giving them access to the best in the business.
BRAND AWARENESS + STORIES WITH IMPACT
You can have the best stories in the world but need others to know about them. That’s what we specialize in-bringing your story to the public featuring your message and brand. Your business may have gotten a great story in the past on your own, but lightning doesn’t strike twice…unless you work with us.
About NewsMark, Inc.’s Gigi Lubin
Gigi works as a strategic partner in crafting successful high-visibility campaigns. She has developed successful communications strategies to work with media contacts she has curated over many years. Whether it’s to educate the public, build a brand, secure clients, clear the shelves of increase donations…
Gigi has also worked with leading attorneys in Chicago and around the United States on many high profile cases that have received worldwide media coverage.
- She develops strategies for lawyers from many areas of the law including personal injury and medical malpractice, criminal, civil rights, corporate and bankruptcy.
- Gigi is adept at identifying, developing and placing impactful news stories for her clients.
- She has a huge cache of media contacts that she leverages along with her knowledge of the news cycle and storytelling skills on behalf of clients.
- Her legal clients regularly appear in print, TV radio, and podcast interviews both in Chicago and in national media outlets as well as legal publications.
You are the expert. NewsMark, Inc. amplifies that.
Not only is Gigi successful in framing clients properly for the media, but she also positions her clients as leaders in their field, helping them to build their brands and grow their practices.
In addition to her experience in legal communications, Gigi has worked with public safety, safety alarm product companies and a wide variety of consumer product companies for more than two decades. For one client, Gigi led a team in winning the prestigious Public Relations Society (PRSA) Silver Anvil award for consumer products.
As part of her work with safety organizations, Gigi developed partnerships with numerous major market fire departments across the country. She serves on the Board of the Chicago Fire Department Survive Alive House Foundation and recently spearheaded the successful renovation of the Survive Alive House itself, located at the spot of Mrs. O’Leary’s famous barn.
View examples of her work.
Gigi has a Master’s degree in broadcast journalism from Northwestern University’s Medill School of Journalism and has lead a team in winning the prestigious Public Relations Society’s (PRSA) Silver Anvil award for consumer products. Gigi was a preferred vendor for media tours with the International Housewares Association for more than a dozen years, in which she showcased a variety of products in top news markets around the country.
Chicago Fire Chief Wally Schroeder recently described her as “like a BB in a can.” Of all the things that people could say to her, Gigi loves that Chicago Fire Commissioner Annette Nance-Holt teases her by calling her “Boss”.